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Market Mind Games: A Radical Psychology of Investing, Trading and Risk
Shull, Denise
Market Mind Games introduces a radical and supremely rational approach to risk, challenging the conventional wisdom that investors and traders should suppress their emotions for successful decision-making. The book, by globally recognized risk psychology trailblazer Denise Shull, argues that human beings cannot make any decision without emotion and that feelings are in fact essential data. Shull merges over two decades of studying risk decisions, trading experience, and insights from neuroeconomics and biopsychology to present a practical strategy. She advocates for treating emotions as 'psychological capital,' which is key to navigating the shifting relationships among reason, analysis, emotion, and intuition during the heat of trading. By understanding and embracing their emotional drivers and unconscious patterns, readers are equipped with a rock-solid system to manage uncertainty and risk, ultimately leading to improved performance and an advantage in the market.
Store Availability
Tomes & Tales
$14.95
1 copy
Publisher
McGraw-Hill Professional
Pages
288
Format
PAPERBACK
ISBN-13
9780071756228
ISBN-10
0071756221
Language
English
Published
2011-12-15
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