Geoffrey A. Moore
AmericanTechnologyBusinessEntrepreneurshipb. 1946
Geoffrey A. Moore is an American organizational theorist, management consultant, and author best known for Crossing the Chasm, a seminal book on marketing and selling high-technology products to mainstream customers. He has written multiple business books on technology, innovation, and organizational strategy, and has worked as a consultant, speaker, and advisor to startups and large enterprises.
Notable Works
['Crossing the Chasm', 'Inside the Tornado', 'Living on the Fault Line', 'Zone to Win', 'The Infinite Staircase']
